RECENTLY I  SAW two eye-catching T-shirts. One that was seen in Indore, speaks for itself.

The other, spotted while waiting for our luggage at Terminal 2 in Bombay Airport, might look Greek to you, and indeed it is. The rear of the shirt reads when translated into Latin script ‘karimenes sardeles’, and beneath it, written in Latin script “Traditional Greek sardines, Pyrgos, Greece”. This refers to a brand of sardines from Pyrgos on the Greek Aegean island of Santorini.

I asked the man wearing this shirt whether he had got it in Greece. He said that he had bought it at a branch of H&M in India. I asked him what the Greek words on his shirt meant. He had no idea, neither had he ever heard of sardines. Well, I had no idea that this shirt was a best-selling item sold at H&M.